One Content Writing Tool and Marketing Tip
At Podcast Manager Academy, we love to talk about sales, marketing, and podcasting! And as a Podcast Manager, you will be interested in how to improve your marketing for both yourself and your clients.
If you use email marketing or have a newsletter, you will want to know how to get the most out of your sales materials you produce.
Being committed to repurposing and reiterating content works well. You should give it three months and try different marketing materials to see what works. Use A/B testing as you develop successful marketing materials. So, perhaps try changing the font or the length of the text. Change one aspect at a time so if you notice that one marketing material is outperforming the others, you can decide what makes it so successful.
At Produce Your Podcast, we are keen on creating content that works and then keep that going. So once you have tried a variety of marketing materials and decided what works for you on different topics, you should commit to these and keep them going.
To repurpose and reiterate, you can select a caption and an image and use that content regularly. You can produce a few versions that you can post quickly and schedule.
Use Call-to-Actions
Ensure your clients include a call-to-action in every episode so their audience have a positive take home from listening to their show. This way, they’re listeners are more likely to return for their next episode and share it with their colleagues and friends.
Just like you do with other marketing materials, you can create a caption and a visual for your podcast. Keep the same content, and you can edit the image or the text until the message is in a great place. It doesn't work 100% of the time, but you will get an idea of what works.
Create about four different versions of this that you can rotate to see what works.
For copywriting resources, link to online articles and books you’ve read. Remember to reference resources.
FAQs: One Content Writing Tool and Marketing Tip
What’s a great content-writing tip?
Try to produce some tried and tested marketing materials that you know work. You can make a few variations of these to use in rotation.
How Do I Reach Out for Content Writing?
You need to include a call-to-action in your shows and on your marketing material to encourage listeners to engage with you.
What’s a Great Tip for Podcast Marketing?
Use a call-to-action in each episode and then include this in your marketing materials.
Final Word: One Content Writing Tool and Marketing Tip
You must use effective content writing tools to help grow your podcast. You can try various combinations of text and images to market your podcast and when you find a template that works well you can then use this and repurpose it. This can help you save time and reach more potential clients.
The Podcast Management Academy covers everything you need to know, do, be, and have, to start attracting clients and selling your services as a podcast manager. You will learn every skill, strategy, and mindset hack to achieve your ideal lifestyle of freedom and balance while working from home. The Podcast Management Academy adds value and credibility to your business and enables you to charge higher rates, positioning you for success.
-What are podcasts? -How do I find podcast clients? -How much does it cost to start a podcast management company? -What should my rates be?
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